1) Throughout
the course of the semester, I have researched animal rights movement and
focused on factory farming to show how important it is for animals to receive moral
treatment when they are getting prepared to provide consumers food. However, I
have decided that I will transition to working on obesity. The social exigence
that I will be fighting against is unhealthy eating, becoming active for at
least 30 minutes a day, and to get more sleep. Obesity has become a major
social issue in the world due to the production of processed food that young
children are overeating and not getting enough physical activity. I want to
situate myself within healthy promotion of all ages.
2)The
rhetorical goals that I want to achieve are to help people realize that they
can start leading a healthy life, and it does not have to be excruciatingly
difficult. The persuasive function that I am trying to achieve is the
benefiting of leading a more fruitful, healthy lifestyle. Eating healthy and
exercising is great for the soul and body. It does not have to be difficult. The
strategies I would try to achieve would be changing one’s perception of the
present and slogans that would help encourage people to create a healthy
lifestyle for not only themselves but their families.
3) The
language strategies and tactics that I will rely on throughout the brochure I will
be making is labeling healthy eating as a fun activity that does not have to be
extremely expensive or daunting. I want the viewers to feel as if eating
healthy is something that is attainable and that working out can actually be enjoyable.
I would not be enlisting ridicule or obscenity within my project because it
would deter people away from the cause, most likely feeling embarrassed for
being overweight or not eating healthy. I would try to persuade viewers using positive,
uplifting language.
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